Friday, November 2, 2012

Princess Movies Are Either Dead Or Dying

At least, that's what some would have you believe.

But, let's get one thing straight right off the bat: princess movies are not going away.

We may be tired of being overwhelmed by them everywhere the Disney name can be found from movies to theme parks and everywhere in between, but just because we've grown tired and cynical doesn't mean that Disney is going to give up on one of their biggest money makers.

Disney World is in the final stages of it's biggest land expansion ever, which is heavily influenced by the princesses.  Cinderella, Snow White, Belle and Ariel are all playing major roles in New Fantasyland.

The princess movies are not only big money makers, they've also saved the Disney company multiple times over the years.

"Snow White and the Seven Dwarfs" or, "Disney's Folly" proved to be anything but as it was not only hugely successful fiscally, it was also the genesis of all feature length animation.

After World War II, the studios found themselves in a slump.  Because of the war and the animators strike, they hadn't been able to make a full length feature in years - having to settle for several "package films." What movie brought an end to the package films and was the first truly successful film since before the war?  "Cinderella."

In the 80's, Disney animation was once again in a slump.  Then, in 1989, "The Little Mermaid" not only brought them out of the slump, it also ushered in what is considered by most to be the greatest era in Disney animation history.

"The Princess and the Frog" heralded the return of 2-D animation and it's possible that "Tangled" will be the beginning of a new renaissance for Disney animation.

Yes, Disney has shoved these princesses down our throats it seems and it's not always necessary or palatable.  But, it's ridiculous to think that Disney will ignore an entire genre of stories.

After all,  genres don't go out of style - bad stories do.

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